The Pulse of Employer Branding – Building a Business Case for Employer Branding

Building a Business Case for Employer Branding is often difficult but very possible! Employer Branding is a hard sell if you do not have the data-led insights to counteract i.e. your high turnover rates, inability [...]

The Pulse of Employer Branding for Africa – The Employer Value Proposition

As you would build USPs to market and sell your product or service, so too is it necessary to define and package the unique benefits you offer to keep your employees engaged and retained internally, [...]

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