A CEO’s role in shaping, living, and amplifying the employer brand

Published in BizCommunity on 26 June 2025

It’s no surprise that the most successful employer brands are led by CEOs who drive from the top. They bring a compelling business strategy - but just as importantly, they recognise that it’s the people strategy that delivers the objectives.

Awards don’t build brands, employee experience does

Published in CHRO SA on 22 May 2025

Every year, a flood of company posts appears across social media platforms: "Proud to be recognised as an employer of choice," "Celebrated for our amazing culture," or "Named one of the best places to work." There’s nothing wrong with this announcement, but behind the shine, it’s worth asking: how do your employees actually view this, and what does it really mean to them?

Talent Acquisition Masterclass One – Post-Event Coverage

Transforming Recruitment Through Your EVP and Employer Branding I am excited to share the highlights from our first in-person Talent Acquisition Masterclass, held on May 23rd. The session was a tremendous success, offering participants innovative [...]

Celebratory Launch of the Employer Branding Africa Learning Academy!!

I'm excited to announce the launch of the Employer Branding Africa Learning Academy, made possible by the ongoing AI revolution that has created space for a more humanized workplace. This Learning Platform presents a unique [...]

WEBINAR: Cracking the Code: The Employer Branding Imperative for Startup Success

We hosted a captivating webinar focused on the vital role of employer branding in achieving startup success. Titled "Cracking the Code: The Employer Branding Imperative for Startup Success," this event explored why employer branding should [...]

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