by Roslyn Humphreys, Editor – Fast Moving
Employer Branding SA’s recent Why Employer Branding Matters power breakfast sessions held in Johannesburg and Cape Town were a resounding success and were well supported by mainly HR talent acquisition leaders.
It was interesting to note that certain companies pulled in their marketing and communications department, which is a clear indication that marketing is starting to play a pivotal and long awaited role in employer branding.
Celeste commented, “Whilst attendees play an integral role in taking back the powerful message of employer branding into their businesses, we still need to gain the attention of the CEO and his Exco, in order for Employer Branding to be viewed as a strategic imperative.”
Watch the awesome video below to see what Employer Branding SA is all about and witness the success of Why Employer Branding Matters
Employer Branding SA has been invited as the country partner representative for SA at World Employer Branding Day to be held in Prague at the end of April. World Employer Branding Day will be the world’s largest employer branding event in 2016. Employer branding specialists, agencies, and leaders from more than 30 countries will be present. Brands will get to network with the world’s best employer branding vendors and learn from case studies of global brands who are leading the way in employer brand.
Celeste comments, “I look forward to bringing back a wealth of knowledge, information, and trends from subject matter specialists of renowned employer brands across the globe.”
This must attend event will provide insights for HR, Talent, Recruitment, Marketing, Communications, PR, and Employer Branding professionals.
For more information, visit http://www.employerbrandingsa.co.za/.
This article was first published on FastMoving.co.za.