News & Resources | Employer Branding Africa2021-02-05T08:40:21+02:00

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Spreading the word of Employer Branding

Employer Branding Africa stands testimony to Dieter Veldsman, multiple award winner in the CHRO Awards

Dieter Veldsman is a sterling example of commitment and leadership within the Employer Branding Industry! Employer Branding Africa recalls how, in the thick of the COVID pandemic, we reached out to a number of renowned [...]

Recruiters and Talent Acquisition – Look unto yourself for Employer Branding and Marketing

Recruiters and TA Leaders need to become their own creators and content marketers because nobody else is going to do it for them. Research confirms that many people will be joining “The Great Resignation, the [...]

Is your Employer Brand “all dressed up and no place to go?”

In 2020 the outbreak of the Covid-19 pandemic saw progressive companies moving employer branding rapidly to the centre stage of their agendas. For some companies, the concept of employer branding became a new discovery as [...]

The Pulse of Employer Branding: Start-Ups have a Massive Employer Branding Advantage

To lead on Employer Branding for a start-up, you need to have a seller's mentality. Where do you start? Address the functional heads to gather an understanding of what matters to them most. The great [...]

The Pulse of Employer Branding: Your Talent Leaders are your best Recruitment Marketers

The opening up of the global talent market requires Talent Leaders (Talent Acquisition, Recruiters, and HR Leaders) to align with global best practices if they want to retain, engage and attract high-demand talent. Recruiters now [...]

The Pulse of Employer Branding: Similarities in Product Marketing and Recruitment Marketing

Just look towards Marketing at how you can draw such a great alignment between Product Marketing and Recruitment Marketing!!! THIS IS HOW? View your Product or Service as the Jobs you are trying to fill [...]

The Pulse of Employer Branding : An Employer Brand you can touch!

Your employer brand can be compared to a living organism where it constantly evolves and needs to be nurtured. To get the best out of your employer brand you need to remain on the pulse [...]

Why listening to your employees is key to successful employer branding

The strong focus of companies on employee engagement is unmistakably evident through the inundation of emails that are flooding through my inbox. McKinsey & Company's latest research confirms that employees are reaching critical levels of [...]

The Pulse of Employer Branding Africa – Digital + Human Connection = Live your Employer Brand!

A seamless approach between your digital and human connection is essential if you want to create a memorable and exceptional candidate experience. Marketing your employer brand through posting content on your culture, your Employer Value [...]

FREE WEBINAR : Bring your Employer Brand to Life through Stories

FREE WEBINAR : Bring your Employer Brand to Life through Stories - 20 May 2021 at 14h00 Join Employer Branding Africa to hear how you can keep your remote workforce attached to your company culture, [...]

The Pulse of Employer Branding Africa – Building a Business Case for Employer Branding

Building a Business Case for Employer Branding is often difficult but very possible! Employer Branding is a hard sell if you do not have the data-led insights to counteract i.e. your high turnover rates, inability [...]

The Pulse of Employer Branding Africa – The Employer Value Proposition

As you would build USPs to market and sell your product or service, so too is it necessary to define and package the unique benefits you offer to keep your employees engaged and retained internally, [...]

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