News & Resources | Employer Branding Africa2021-02-05T08:40:21+02:00

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Spreading the word of Employer Branding

Fine-tune your Employer Branding Strategy

The Roaring 20s brought on an era of change and disruption, no different to what we are faced with now. The state of our gloomy unemployment rate in South Africa is incomparable to that of [...]

COLLABORATE TO NAVIGATE WEBINAR SERIES

These free webinar events are co-hosted by Celeste Sirin, Jane Moors and Vanessa Raath, subject matter specialists in their respective fields of  employer branding, sourcing, talent acquisition and recruitment. They are geared towards providing collective [...]

WEBINARS – THE ESSENTIALS ON EMPLOYER BRANDING PROVIDED TO RECRUITER MEMBERS OF APSO

Employer Branding SA was invited by APSO (the Federation of African professional staffing organisations), the professional regulatory body for the labour recruitment industry in SA, to conduct two consecutive one hour training sessions on employer [...]

The vulnerability of employer brands during COVID-19

It was the Greek philosopher Heraclitus who said that “the only constant in life is change”. This cannot be more accurate with the Covid-19 pandemic putting the entire world to the test. Companies and employees [...]

Preserving your employer brand in uncertain times

The global uncertainty of the unknown presently resides within all of us and especially those HR leaders who are grappling with managing the mental and financial well-being of their employees, while continuing business as best [...]

Treat Personal Brands as an extension of your Employer Brand

Employer branding expert Celeste Sirin says candidates want real stories about the various personalities at work. You might not have a formidable brand like Richard Branson, Oprah Winfrey, Steve Jobs or Jeff Bezos, but one [...]

Reimagine Employer Branding in the Roaring ’20s – #BizTrends2020

One hundred years have now passed since the beginning of the infamous roaring '20s - an era of dramatic economic, social and political uncertainty, together with much technological development and change - a world no [...]

Employer Branding for Mighty Start-Ups!

Mixed emotions are clearly evident within the South African employment market as, on the one hand, the media publishes disheartening news confirming the mass exodus of our young graduate talent and professionals exiting South Africa [...]

4 Recruitment Strategies for the Fourth Industrial Revolution

Companies need to look beyond qualifications to gear up for our new world of work. According to a new IBM Institute of Business Value (IBV) study in the next three years, as many as 120 million workers [...]

5 ways HR and Marketing can have a more unified approach

Why these two functions must collaborate to take the Employer Brand to the next level. To succeed in today’s digital world, high performing companies are quickly realizing that equal and focused attention must be given to [...]

4 things HR leaders can focus on to deliver more value

How to transform your team into innovative advisors and creative thinkers. Mixed feelings of uncertainty and excitement prevail as in-house recruitment departments progressively move towards automating the mundane and repetitive tasks which once consumed their [...]

Employer value proposition vs. employer brand

What is the the difference and why should they both matter. Irrespective of the maturity level of employer branding within companies across the globe, the debate and confusion surrounding the various jargon, buzzwords and acronyms [...]

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