Project Description

CASE STUDY

Flight Centre

Social Media Recruitment Advertising/Marketing

flight-centre

Goal    

As South Africa’s largest travel company, Flight Centre recognized the need to source a social media recruiter who could focus on promoting their company as a desirable place to work, thus meet their talent acquisition objectives.

Skill Requirements

  • Copywriting, design and leveraging off Flight Centre’s reputable brand to craft their recruitment advert
  • Utilized Instagram, Facebook, LinkedIn and job boards to target top talent across blended industry sectors
  • Through the clever usage of a motion graphic video via Instagram we showcased the kind of creativity we were look for in the ideal candidate
  • Screened, interviewed, referenced and delivered a longlist of matched candidates to our client

Business Impact

We received an overwhelming response as we were able to leverage off Flight Centre’s strong brand. They received a great shortlist of suitable candidates and managed to fill their role successfully.

recruitment advertising