Celebratory Launch of the Employer Branding Africa Learning Academy!!

I'm excited to announce the launch of the Employer Branding Africa Learning Academy, made possible by the ongoing AI revolution that has created space for a more humanized workplace. This Learning Platform presents a unique [...]

Leveraging Third Parties to Boost your Employer Brand

Published in CHRO SA ('Three tools to boost employer brand') 23 April 2023

Disregarding employer brand advocacy with third-party stakeholders can be detrimental. You cannot afford to overlook this!

Talent Leaders must leverage employer branding to capitalise on positive employment outlook

Published in CHRO SA on 21 April 2022

Employer branding is essential to compete for talent in the aftermath of Covid-19. As companies work tirelessly through this post-pandemic recovery period, it is most comforting to read the latest employment research surveys confirming the present and forecast increase in healthy hiring sentiments across various sectors.

The Great Reset or the Great Resignation – your choice!

Published in BizCommunity on 24 March 2022

In 2022, you will be offered one of two choices: The perfect opportunity to embrace reframing or resetting your organisation to adjust to our present uncertain labour climate; or the chance of being left behind as you experience "The Great Resignation" of people resigning and the inability to fill your critical roles.

Recruiters are in demand but what’s missing?

Published in CHRO South Africa on 18 March 2022

Forbes confirms one of the top 10 HR trends for the 2022 workplace to be the upskilling of HR. The Great Resignation, the Great Reshuffle, the Great Reset or the Great Revolt – coin it what you will, the fact remains that many people have entered the first quarter of this year with a clearer understanding of what they’re looking for from their ideal employer.

Employer Branding is not helping you, as a Recruiter and Talent Acquisition Specialist

The demand for strong Recruiters and TA Specialists will continue into 2022. The question though is how many of you, as sort-after individuals, are effectively leveraging off employer branding and recruitment marketing to make yourself [...]

Recruiters and Talent Acquisition – Look unto yourself for Employer Branding and Marketing

Recruiters and TA Leaders need to become their own creators and content marketers because nobody else is going to do it for them. Research confirms that many people will be joining “The Great Resignation, the [...]

Is your Employer Brand “all dressed up and no place to go?”

In 2020 the outbreak of the Covid-19 pandemic saw progressive companies moving employer branding rapidly to the centre stage of their agendas. For some companies, the concept of employer branding became a new discovery as [...]

The Pulse of Employer Branding: Your Talent Leaders are your best Recruitment Marketers

The opening up of the global talent market requires Talent Leaders (Talent Acquisition, Recruiters, and HR Leaders) to align with global best practices if they want to retain, engage and attract high-demand talent. Recruiters now [...]

The Pulse of Employer Branding Africa – Digital + Human Connection = Live your Employer Brand!

A seamless approach between your digital and human connection is essential if you want to create a memorable and exceptional candidate experience. Marketing your employer brand through posting content on your culture, your Employer Value [...]

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